Sustainable Performance Management
The course provides students with the knowledge and tools to understand, measure, and manage organizational performance from a sustainability perspective. It combines the principles of performance management with the integration of environmental, social, and governance (ESG) dimensions into corporate strategy,...
Digital Marketing
The course provides an overview of the key principles, strategies, and tools of digital marketing. It explores how organizations use digital channels and technologies to understand customer behavior, build brand awareness, engage target audiences, and create value in an increasingly...
Digital Product Innovation and Artificial Intelligence
The course explores the role of Artificial Intelligence in digital product innovation and business decision-making. It introduces key AI concepts and applications, with particular attention to Generative AI, Causal AI, Decision Intelligence, and data-driven decision-making. Students examine how AI can...
Project Management of Digital Transformation
The course provides students with the knowledge and practical tools required to plan, manage, and control digital transformation projects. It covers the project lifecycle, governance, planning, risk and stakeholder management, Agile and Scrum methodologies, KPIs, and project monitoring. Particular attention...
Methods and Digital Tools for Sustainable Management
The course provides students with methods and digital tools to support sustainable management and data-driven decision-making. It explores how digital technologies and analytical approaches can be applied to assess, manage, and improve organizational sustainability performance. The course combines methodological foundations...
Sustainability Reporting, Governance and Ethics
The course develops knowledge and skills in sustainability accounting and reporting, exploring their role in contemporary organizations and society. It focuses on the theoretical foundations and regulatory evolution of sustainability reporting, as well as on the processes involved in preparing...
Digital Health
The course provides an introduction to the healthcare sector and explores how digital technologies are transforming healthcare systems, services, and delivery models. It examines the evolution of digital health, from health informatics and eHealth to artificial intelligence, machine learning, connected...
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